Do you serum? If you are looking to up your sacred skincare game you have to give serum(s) a try.
What are they? Thinner, lighter, faster, more potent: A serum is NOT a moisturizer. They’re typically a liquid formula — that contain a higher concentration of active ingredients.
Why they are amazing? Serums penetrate deep within the skin’s surface to deliver targeted treatments to your skin. It’s a good idea to incorporate serums into your skincare routine when you have a targeted goal you’re looking to achieve..
How and when do you apply them? The general rule is that you apply the thinner textures first. What goes onto your skin first gets priority when it comes to absorption—serums are packed with active ingredients, so they must be absorbed into the skin before layering on other products. Thicker lotions or creams go on after to hydrate and seal in moisture. I follow the following: Cleanse, Tone, Eye Cream, Serum, Moisturize (+SPF in the AM)
There are tons of different serums to choose from. Just be sure to always choose the serum that aligns with your skincare goal(s) and use it consistently.
